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Tea-ing Off

With both exams and the Holidays around the corner, soothe a stressed out mind and keep the sniffles away with a piping hot cup of Fairtrade certified tea. This ancient elixir not only heals body, mind & soul but also goes well with socializing, sugar, milk and biscuits.

Throughout the month of November we’ll be taking a look at all things tea! Where does it come from? Where can you get some? And how adding Fair Trade to your tea habit can do some pretty cool things!

Free Prize Draws
One easy way to get your hands on some tea is by taking a step for Fair Trade. When you register your step for Fair Trade on www.fairtrade.ca/step in the month of November, you’re automatically entered in our free tea giveaways. Hurray!

Last Contest of the Year
If you’re looking for a fun break from the daily grind, why not enter our final contest of the year? We want to know who hosted Canada’s Top Fair Trade Tea Party so send a picture of yours to communications@fairtrade.ca by November 23rd. Invite your friends (both real and imaginary) and remember, Teddy prefers the Fairtrade certified variety!


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Halloween Treats that Delight & Do Good

Give the little monsters that come to your door something different this year: give them Fairtrade certified chocolate.


There’s nothing spookier than the unknown. And with all that talk going around about child labour and scary chemicals being used on plantations, what’s a well-intentioned Halloween enthusiast to do?

Looking for the FAIRTRADE certification Mark on a product helps to take the ethical guess work out of the equation. Luckily, finding Fairtrade certified chocolate in Canada is now easier than ever!

All plain Cadbury Dairy Milk chocolate is Fairtrade certified! This includes Dairy Milk buttons, fun treats and Halloween bags!

Where to buy: Major grocery banners like Loblaws, No Frills, Metro, Costco,   Federated Coop, Sobeys, Shoppers Drug Mart, among many others.

Camino has a variety of 32g snack bars and dark chocolate minis to fill trick or treaters’ bags.

Where to buy: Camino products are sold in over 3000 retail locations across the country, including health food stores and some major grocery retailers. You can also buy online or see what groups are fundraising with Camino Halloween chocolates in your community.

Ten Thousand Villages has mini chocolates as well.

Where to buy: Ten Thousand Villages stores and online at www.tenthousandvillages.ca

Why look for the FAIRTRADE logo on your Halloween chocolates?

There’s a whole lot of good packed in that one little symbol. It tells you that by growing the cocoa destined for our chocolate bars, farmers can afford to keep their kids in school and out of cocoa plantations. On top of that it promotes taking care of the environment, so we can satisfy our chocolate cravings for years to come. Pretty sweet, isn’t it?

Want to learn more about Fair Trade cocoa and sugar? Click here.

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Give Thanks - It’s Only Fair!

Thanksgiving is the time to get the gang together, dig in to some good eats and most of all, give thanks!

What better way to show some gratitude towards those who grow and harvest your coffee, tea, cocoa, sugar and spices, than to include Fair Trade ingredients in your feast.

Here are a few tips to up the Fair Factor on this holiday:

  • Serve your guests a glass of Fairtrade certified wine
  • Spice up your stuffing with Fairtrade certified herbs and spices
  • Candy those yams with Fairtrade certified sugar
  • Drizzle some Fairtrade certified olive oil over your roasted vegetables
  • End the evening with a fairly sweetened dessert, served with Fairtrade certified coffee or tea of course!

Looking for a delicious new dessert idea? Try out this Spiced Plum Torte with Cardamom Cream. Or give an old classic an upgrade by adding Fairtrade certified sugar and spices to your Pumpkin Pie.

If a hostess gift is in order, consider Fair Trade wine, flowers, soaps or crafts.

Remember: Any change you make to put Fair Trade on your plate makes a difference. So enjoy, go for seconds and tell us all about it!

Register your Thanksgiving get together as a step for Fair Trade.

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One a Month

“What steps will it take for Fair Trade to go mainstream in Canada?”

Éric St-Pierre is a photojournalist and president of the board of directors of the Association Québécoise du Commerce Équitable. He’s viewed Fair Trade from many angles. Here’s his take on what each of us can do:

A very important step would be to add a new Fair Trade product to your shopping list every month. In Canada, there are many consumers of Fair Trade coffee and chocolate, but too few of Fair Trade clothing, flowers, cosmetics or wine! If we each add on a new Fair Trade product every month, by the end of the year we will have taken many steps towards global solidarity with the producers at the base of our economic system!

Try a new Fair Trade product lately? Register it as your step for Fair Trade!

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One Small Step for Man…

by Marika Escaravage

According to a 2011 study by Globescan: Most Canadians continue to be concerned about traditional Fairtrade issues like worker exploitation, unfair trade practices, and poverty in poor countries.

We have high expectations for companies to act responsibly when working in developing countries and most of us believe in the power of ethical consumerism to address global challenges.

So how come Fair Trade isn’t more widespread in Canada?

I asked a handful of leaders in the Canadian Fair Trade movement for their thoughts on what steps need to be taken so that Fair Trade goes mainstream.

Sean McHugh, Executive Director of the Canadian Fair Trade Network starts us off:

This is a complex question…

I would say that complex issues very often require complex, multi-lateral and multi-faceted solutions. In my opinion, if we hope to see the world of tomorrow become a reality it is going to take a relatively drastic change in how we think about, work with, engage and make choices in our lives.

It will need to happen on a wide variety of levels, from production and consumption models, to business and trading relationships, to valuing our social and environmental worlds. It will come by focusing upon the solutions and not dwelling upon the problems or shortfalls of the past. It will become a reality through small steps taken by many people.

Are you taking any steps? Register them as part of Fairtrade Canada’s  Take a Step for Fair Trade campaign!



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Gerardo’s Harrowing Journey

by Gerardo Arias Camacho, Translated and retold by Marika Escaravage

You might know where your coffee comes from, but how well do you know the people behind each bean? Gerardo Arias Camacho is one of those people. A coffee farmer with COOPELLANOBONITO in Costa Rica, he’s seen first hand the real impact that Fairtrade certified coffee sales have had on families and whole communities.

Photo: 8 year old Gerardo poses front and centre with his large family.


Gerardo was born in a coffee producing region of Costa Rica, the twelfth of thirteen children. Living in a modest house lent by a family friend, he would work mornings on a local coffee plantation in order to pay for his school supplies.

Photo: 15 year old Gerardo, family and friends posing in front of the house he grew up in.

In 1980, when coffee prices began to drop, Gerardo’s father could no longer afford to send his children to school. After only four years, Gerardo had to drop out to work on the coffee plantation full time. Fortunately, he had already learned to read and write, a luxury not afforded to his father.

He continued working with his father and brothers until the age of 18. As the price of coffee worsened with every year, they held on to the dream of buying a truck to carry their harvest to the processing facilities and to bring their ailing mother to her medical appointments. As it stood, she could only travel the long distance on horseback.

Photo: Gerardo’s mother cooking for her family

Gerardo felt, as many others did, that the only way to make enough money to adequately provide for his family was to immigrate illegally to the United States, a notoriously dangerous journey. So, at the age of 18 he left his home. He arrived in New Jersey penniless, various robbers and corrupt authorities having emptied his pockets along the way.

Photo: The coveted 4 x 4 Gerardo and his family dreamt of buying

But the American dream failed to materialize. After 10 years in the USA without a steady job, healthy living conditions and as much as a thermos to keep his lunch warm, he returned to Costa Rica and established himself as a coffee producer. He became actively involved in a local cooperative, eventually becoming its president.

He has witnessed first hand the difference that being involved in Fair Trade has made. Prior to their certification, the cooperative’s members could not even cover their cost of production, let alone put food on the table for their families. Now, by selling their coffee as Fairtrade certified, they not only receive a better price, but have also learned to grow their coffee in an environmentally-friendly way. On top of this, the Fairtrade premium has permitted them to develop educational programs, improve local infrastructure and create processing facilities for their coffee.

 “I personally think that the Fair Trade model should be what regulates all international trade. That way, there wouldn’t be as much social injustice and mistreatment of those who produce the most precious treasures known to man: food and clothing. That’s why I thank all those who support Fair Trade. Because, if we’re paid decently for whatever we produce, there is no need for people like me to risk their lives crossing borders, and leave their loved ones behind for ten years while trying to scrounge up enough money to afford a standard of living and dignity befitting a human being.” -Gerardo Arias Camacho

A long, challenging journey led Gerardo to produce Fairtrade certified coffee. Are you taking steps towards a fairer world for all? Register them now!

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Nettie’s Fair Trade Banana Bread


By Nettie Cronish, Culinary Instructor & Cookbook Author

The best way to use over ripe bananas. Makes 1 loaf.

 Ingredients:

·  1 cup (250mL) mashed Fairtrade certified bananas (the riper the better)

·  1/2 cup (125mL) buttermilk or yogurt

·  1 tsp (5mL) baking soda

·  1/2 cup (125mL) butter

·  1 cup (250mL) Fairtrade certified brown sugar

·  1 egg

·  1 tsp (5mL) pure Fairtrade certified vanilla extract or vanilla paste

·  1 1/2 cups (375mL) all-purpose flour, whole wheat flour or Nutriblend flour or half and half.

·  1 tsp (5mL) baking powder


Method:
1. Combine bananas with buttermilk and baking soda in a bowl.

2. Beat butter with brown sugar until light. Beat in egg and vanilla.

3. In another bowl combine flour with baking powder. Add flour to butter mixture alternately with buttermilk/bananas beginning and ending with flour. If you do this in a food processor add all the buttermilk/bananas to the butter mixture and blend and then briefly blend in flour.

4. Transfer to a buttered loaf pan lined with parchment paper. Bake in a preheated 350F/180C oven for 50 to 60 minutes.

5. Remove from pan, let cool and enjoy!

6. Register your step!

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Step Right Up!


By Michael Zelmer, Fairtrade Canada

As we put the finishing touches on what could prove to be the most exciting Fair Trade campaign in Canadian history, we should take a few moments to lay out what we’re doing and how everything works.

Step by Step

The idea behind the Take a Step for Fair Trade campaign, which officially launches on the first day of Fair Trade Fortnight (May 1-15), is that we can each go a little further with Fair Trade than we already do, and that all of our steps added up together get us that much closer to the fairer world we all want to see.

Your Steps Count!

Taking a step (or many) is the really important bit, but having them counted is important too. That’s why we created the amazing Step-o-Meter

It’s pretty simple, really - you just click on the blue box that says “Add Your Step” at the top of any page on the campaign website, and then you’re off and running.

It’ll take you less than a minute or two to have your step added to all the other steps people have already taken…. Heck, why not add a step right now?!

Prizes? Really?

Really. Well, sometimes. Keep an eye on the little black box on the front page of the website.

That’s where you’ll find information related to you taking a step on that day, and that could mean random prize draws. In fact, we’ll have prize draws running everyday during Fair Trade Fortnight (May 1-15), and probably at different times throughout the year too.

To keep on top of it, be sure you’re following us through Facebook and Twitter.

Fame, If Not Fortune

If you take a particularly fun step, then there’s a good chance we’ll feature it on the front page of the site or in our Step Hall of Fame (basically, a history of all the steps we feature throughout the year).

You may even find some familiar faces in there as the campaign rolls on….

Tweet, Tweet

Be sure to tell as many people as you can about the steps you take, and encourage them to take steps of their own too. It’s always good to give people a link to the campaign site at fairtrade.ca/step, and add #FTStep for Twitter too (#ÉquiPas for French tweets).

And There You Have It….

We’ll be counting throughout 2012. So keep coming back to register your steps until the end of the year, and then keep stepping!

Back to the campaign website.